She Thinks Big - Women Entrepreneurs Doing Good in

292 [Hire Well] Offshore as a Strategy, Not a Tactic with Nick Sinclair of TOA Global

Accountants run into many hiring and staffing-related challenges.  You want to know: Which...

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• 7 días

291 [Hire Well] Down to One Hour with Scott Scarano, EA

After being stuck at a “$1.2M and working-all-hours” plateau for six years, it took Scott Scarano...

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• 14 días

290 [Hire Well] Onshore Hiring Done Well for Accountants

Accountants run into many hiring and staffing-related challenges.  You want to know: Which...

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• 21 días

289 Fear of Niche Boredom with Jonathan Stark

I talk with Jonathan Stark about the fear of niche boredom and the benefits of niching down in...

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• 28 días

288 [Hire Well] Five Offshoring Mistakes for CPAs to Avoid

Accountants run into many hiring and staffing-related challenges.  You want to know: Which...

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• 1 mes

287 How CPAs Can Decide Their Niche When They Can’t Decide

If you’ve ever wanted to niche but thought, “I can’t decide,” this episode is for you.  By the...

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• 1 mes

286 What do I say on my website? #4: Fix / Packages

We’re talking today about what to put in the fix section of your website.  If you do this well,...

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• 2 meses

285 The Niche River of Fear

Niching feels scary.  The journey includes uncertainty, doubt, and overwhelm.  “We...

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• 2 meses

284 Use “So That” to Communicate More Value

A simple way to improve how you communicate the value you create. If you are not already great...

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• 2 meses

283 Feelings for Profit

In increasing order of value, clients buy one of five things: Commodities Deliverables...

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• 2 meses

282 What do I say on my website? #3: Headline and Subtitle

Have you ever gotten stuck, wondering what to say on your website?  Having the words that...

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• 2 meses

281 4 Pricing Problems Solved with Kathy Hayden, EA

THIS WEEK’S EPISODE Pricing is rarely just one problem. Often there are many challenges embedded...

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• 3 meses

280 Mastering Leverage to Create Value in Less Time

Hey CPA firm owner, glad you found the podcast.  In this episode, I discuss the concept of...

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• 3 meses

279 The Real Reason You Started Your Accounting Practice

THIS WEEK’S EPISODE On the real reasons you started your accounting practice: time, freedom,...

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• 3 meses

278 How to Get Your Accounting Firm Under Control in the Next 4 Months

Hey podcast listener, today’s episode is the audio from a webinar I hosted recently. You’re...

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• 3 meses

277 What do I say on my website? #2: Pain & Dream Examples

In this episode, we will dive into the practical side of Pains and Dreams to make it easier to...

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• 4 meses

276 Hazel and Remy Serve Up Accounting Jokes for the Holiday Break

Now in their fourth year as moonlight podcast hosts, my little kids Hazel and Remy dish out a...

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• 4 meses

275 What Do I Put On My Website? #1: Pains and Dreams

If you’ve ever sat staring at a blinking cursor, burned time trying to find the right words, or...

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• 4 meses

274 Only 3 Problems

What if your accounting practice only had 3 problems? It might suddenly feel simpler and...

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• 4 meses

273 Work from Anywhere There’s WiFi

How to implement better guardrails and boundaries for your clients to nudge behavior in the...

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• 5 meses