Ignite Visibility University

Core Updates are Officially Over...For Now - Ignite Friday

This week: TikTok increases video description lengths, YouTube Shorts adds a narration feature,...

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19 Tips For a Powerful Marketing Message

One of the most important things in marketing is to create a powerful message that really...

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How to Run Better Ad Campaigns with TikTok Insights

Have you accessed TikTok's Creative Center? In this episode, John Lincoln, CEO of Ignite...

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Google's Real Opinion on Low Word Count - Ignite Friday

This week: Adobe acquires Figma, YouTube wants you to make money with Shorts, and Google has yet...

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Is Your Site Secure? Find Out With Google's New Report

Google has just released a new report. In this episode, John Lincoln, SEO expert, will discuss...

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How to Increase Product Visibility on Google

Google has announced it is officially expanding its eligibility for Enhanced Product Experience...

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Ecommerce Companies Spend 60% More on TikTok Ads in Q2 - Ignite Friday

This week: Google completes rolling out its Helpful Content update, ecommerce brands ramp up ad...

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How To Target B2B Audiences on Facebook

Facebook is finally coming out with B2B targeting within its platform. In this episode, John...

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How to Make Videos That Stand Out On Social Media

Everyone makes Facebook and Instagram videos. . .  but how do you make them stand out? In this...

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Only 20% of SEOs Noticed Ranking Changes After Google's Helpful Content Update - Ignite Friday

This week: just about 1 in 5 SEOs noticed a ranking change following the Helpful Content update,...

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Ready for Google's Helpful Content Update? 10+ Questions to Ask Yourself

Do you want your content to be more helpful? Well, Google does! In this episode, John Lincoln, an...

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7 Steps to Set Up a Digital Marketing Program

Are you just getting started in digital marketing? Are you looking for a solid strategy? In this...

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5 New Tips from Google - Ignite Friday

This week: Hurried viewers are consuming YouTube content at faster-than-normal speeds, Instagram...

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What is Attribution for Marketing?

What is attribution? In this episode, John Lincoln, a digital marketing expert, will define what...

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Beginner Digital Marketing Class: What is an Ad Network?

What is an ad network? In this introduction to digital marketing class, John Lincoln, a digital...

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Another Big Google Update on the Way - Ignite Friday

This week: Google will release another black-hat busting algorithm, Search Console now includes...

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What is a Channel in Digital Marketing?

Do you know what a channel is in digital marketing? In this episode, John Lincoln, a digital...

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How to Enhance Your Digital Marketing Strategy With a CRM

What is a CRM? In this episode, SEO expert John Lincoln will explain what a CRM is and all the...

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TikTok Replacing Google Search for Local Searches? - Ignite Friday

This week: TikTok might become a new search engine, U.S. teens like YouTube more than Facebook,...

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Using Data Management Platforms to Collect Audience Data

What is a data management platform? In this episode, John Lincoln, SEO and a digital marketing...

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